App Store optimization analysis by Komori
Airbnb icon

Airbnb

Airbnb, Inc. · Travel

Local discovery apps

This page shows how Airbnb performs across the App Store optimization signals that matter most — discoverability, conversion, freshness, and trust. The full score breakdown is available inside Komori.

Unlock the full ASO score

See the complete score, grade, and breakdown for Airbnb inside Komori.

Download Komori — free

Airbnb — App Store optimization overview

This page looks at Airbnb through the lens of App Store optimization — not as a product review, but as a store listing. The question is whether the visible page gives Apple users strong reasons to tap, trust, and install.

Strong App Store optimization combines a credible rating profile, compelling visuals, recent updates, clear category fit, and metadata depth. Komori scores all of these signals and surfaces the full breakdown inside the app.

Whether you're benchmarking a competitor or auditing your own listing, Komori gives you the full picture — keyword rankings, competitor analysis, and conversion signals. Download Komori →

Ratings

4.8

702.8K ratings

Languages

54

Supported language codes

Screenshots

8

Screenshots on this page

Updated

Sep 24, 2026

Current version release

App Store listing snapshot

Developer

Airbnb, Inc.

Category

Travel

Price

Free

Version

26.39

Age rating

4+

File size

342 MB

Minimum iOS

18.0

Bundle ID

com.airbnb.app

ASO analysis

Full analysis in Komori

Strengths, opportunities, and improvement recommendations — all inside the app.

Download Komori

App Store screenshots

Visual assets are one of the strongest conversion signals in an App Store listing.

Airbnb screenshot 1
Airbnb screenshot 2
Airbnb screenshot 3
Airbnb screenshot 4
Airbnb screenshot 5
Airbnb screenshot 6
Airbnb screenshot 7
Airbnb screenshot 8

Description

AIRBNB MORE THAN AN AIRBNB The world is endlessly interesting and with Airbnb, you can explore it in more ways than ever. Find remarkable homes, unforgettable experiences, and incredible services all in one app. Get inspired, book, and go. BOOK A HOME AND GO WHERE HOTELS CAN’T Explore 8+ million vacation rentals in 240+ countries and regions to find the perfect stay for every kind of trip, whether you’re traveling alone or with a group. Use over 80 filtering options to find the amenities you want, like a pool, a kitchen, or accessibility features like step-free entry. View all the details of a place at a glance on the listing page and check out the ratings and reviews to see what other guests who’ve stayed there think about it, too. DON’T JUST SEE A PLACE, EXPERIENCE IT Find thousands of experiences around the world, hosted by locals who know their city best—all vetted for quality based on a host’s expertise, reputation, and authenticity. Uncover unique perspectives on landmarks and museums. Get a taste of local cuisine through cooking classes and food tours. Enjoy the great outdoors, an art workshop, a live performance, and much more. Plus, check out Airbnb Originals—extraordinary experiences hosted by the world’s most interesting people, designed exclusively for Airbnb. MAKE YOUR STAY EVEN MORE SPECIAL WITH INCREDIBLE SERVICES Make the most of your stay by booking incredible services right at your Airbnb, like private chefs, photography, catering, prepared meals, hair styling, nail treatments, makeup, massages, personal training, and spa treatments—each offered by experienced service hosts who have been vetted for quality. You can book thousands of professional services at nearly every price, all in one app, all over the world. Best of all, you don’t need to stay at an Airbnb or even be on a trip to get these services. Schedule a blowout, training session, and more right at home. GET A TRAVEL APP THAT TRAVELS WITH YOU After you book a home, you’ll get personalized recommendations on the homepage suggesting services and experiences for your trip, tailored to where you’re staying and who you’re traveling with. And the redesigned Profile gives you a snapshot of all the places you’ve been to on Airbnb, and the people you’ve met along the way. FIND ALL YOUR TRIP INFO IN ONE PLACE Quickly find or share the details of your reservation—making it easier for everyone to get there, get inside, and get connected to wifi with just a tap. Our in-app messaging means every guest on the trip can easily communicate with hosts to say hi, ask questions, and receive up-to-the-minute booking updates. You can also share photos, videos, and even customize an Airbnb Service, all in the same chat. And with a day-by-day view of everything you booked in the updated Trips tab, it’s simple to keep track of your plans and get key details like check-in times, special instructions, and entry codes all in one place, even when you’re offline. WANT TO HOST? AIRBNB MAKES IT EASY. Whether you want to host a home, experience, or service, you can reach millions of people traveling and grow your business on Airbnb. List your home in a few simple steps. Or, you can apply to host an experience or service and once approved, you’re ready to welcome the world. YOU’VE COME THIS FAR—NOW GO FARTHER Stop reading and fire up the app to book yourself a one-of-a-kind trip on Airbnb.

Release notes

Now you can book homes, experiences, and services—all in one app. Our redesigned app includes personalized recommendations of unique places to stay, unforgettable things to do, and incredible services at a range of prices. Plus, get a day-by-day view of your trips, new messaging features, and a revamped profile that shows who you are, where you’ve been, and who you’ve met along the way. And if you’re hosting, you’ll find useful new tools that make it easier to list your home, experience or service, as well as manage your reservations, scheduling, and more.

FAQ — Airbnb App Store optimization

What is the App Store optimization score for Airbnb?

Airbnb's ASO score is calculated from visible App Store signals including ratings, review volume, screenshot coverage, localization breadth, listing freshness, and trust signals. Download Komori to unlock the full score and breakdown.

How can Airbnb improve its App Store optimization?

Airbnb can improve its App Store performance through stronger creatives, sharper metadata, more frequent updates, better review quality, and deeper keyword targeting. Komori surfaces exactly those opportunities — download the app to get started.

What does App Store optimization mean for Airbnb?

App Store optimization for Airbnb means improving its visibility and conversion on the App Store — covering keyword ranking, creative assets, category positioning, and rating signals. Komori tracks all of these in one place.

Want the full ASO score for any App Store app?

Download Komori to unlock keyword research, competitor tracking, ranking history, and the complete ASO score for any app on the store.

Download Komori